Definition - The science of analyzing and arranging electronic components, so as to perform a specific function.
It certainly isn't if you don't have the specific expertise or appropriate experience level in all the disciplines required by your design task. That is not to say that you can't learn. Every new design has its challenges and continuously learning new things is what makes engineering so exciting. But if you're facing a schedule deadline, you may not have the time to tackle the "learning curve" for design tasks very far from your core design experience. This is where, with over fifty years of collective electronic design experience in many areas of electronics, we can apply the right talent to your design to insure a timely success.